Instagram Is No Longer the Same
The wordmark is more expressive, the wider system has evolved, and the identity now has more room to reflect the creativity happening across the platform.
Read full articleANIDAM DESIGN NEWS / 2026

Where ideas turn into identities. We track the design shifts, visual systems, and cultural signals shaping memorable brands.
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The wordmark is more expressive, the wider system has evolved, and the identity now has more room to reflect the creativity happening across the platform.
Read full articleOriginal commentary on the brand updates making headlines—and what those decisions can teach teams building their own identity systems.
A simpler logo, stronger colours, and clearer product messaging make the identity more flexible and recognisable without changing everything people know.
Read articleCoca-Cola’s latest refresh is designed to make the brand clearer—a reminder that good branding can strengthen what already matters instead of replacing it.
Read articleMemes, anime stills, oil paintings, and a dating app come together in a visual system that signals where branding and culture are heading.
Read articleKFC’s new identity modernises the brand without losing what makes it recognisable, bringing familiar memories to life in a sharper and more flexible way.
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